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Donald "Don" DeFranco

Sales Associate Residential Brokerage
San Francisco, CA 94109
Office: 415-229-1379 Don DeFranco is a top producing Realtor with Coldwell Banker. He brings 25 years of real estate expertise to the table for sellers and buyers alike.
  • Don has represented hundreds of satisfied clients in the sale and purchase of luxury homes, lofts, condominiums and commercial properties.
  • An avid and lifelong horseman, Don currently has 4 horses and competes in local equestrian events.


  • Member of The San Francisco Association of Realtors
  • Member of The Silicon Valley Association of Realtors
  • The Menlo Charity Horse Show, Atherton,CA-Committee Member
  • Woodside Day of the Horse-volunteer
  • Horse`s Honor-donor
  • Academy of Friends
  • National Association for the Visually Handicapped-Board Member
  • Member of The Real Estate Board of New York; former Chairman of The Downtown Broker`s Division
  • The Greenwich Village Society for Historic Preservation-Board Member


  • Sellers who have worked with Don know that he appreciates that the process of putting their home on the market is one of the most personal decisions of their lives.
  • Don realizes that “Sellers are parting with more than just a property, they are leaving a home with many memories attached, their primary investment, and the space that has given them both personal and financial security. They need support, expert guidance and a friendly ear. I’m that someone.” Among the many talents his sellers rely upon are his renowned skills for pricing properties accurately and his ability to craft the ideal marketing plan for their homes with the perfect balance of salesmanship and confidentiality that his clients require. “I believe in my properties. I make the commitment to sell each property for the highest price in the shortest period of time to the most qualified candidate,” Don says.
  • When representing buyers Don excels at listening to his clients’ needs and matching them to the home that is perfect for them. As a result of his professionalism, Don routinely earns his clients’ respect, gratitude and loyalty. Satisfied customers refer the majority of his new clients. One purchaser said, “He does whatever it takes to see the work through to completion. No detail is too small if it’s important to the transaction.” He started his career in New York City in 1984 where he was a top producing broker and later was Vice President,Director of Sales for two of the most prestigious firms in the city. The personal relationships he maintains with the heads of the most prestigious luxury real estate firms in New York is an added bonus for his San Francisco clientele and their distinctive properties.